VISION
To be the writing coach of choice for the aspiring English language fiction writer, playwright or creative/script writer globally.

MISSION
To support the development of writing skills for the aspiring English language fiction writer, playwright or creative/script writer through a process of assessment that unleashes the passion for their particular genre and provides the tools and techniques for delivering compelling stories. 

CORE VALUES 

• Integrity
• Respect for the individual
• Punctuality
• Commitment
• Perseverance